{"id":1286,"date":"2021-11-02T18:00:27","date_gmt":"2021-11-02T18:00:27","guid":{"rendered":"https:\/\/zeronarketistg.wpengine.com\/?p=1286"},"modified":"2022-07-14T18:36:47","modified_gmt":"2022-07-14T18:36:47","slug":"lead-aggregators","status":"publish","type":"post","link":"https:\/\/zeromarketingwaste.com\/lead-aggregators\/","title":{"rendered":"Lead Aggregators"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1286\" data-post-id=\"1286\" data-obj-id=\"1286\" class=\"elementor elementor-1286 dce-elementor-post-1286\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t\t\t<section data-dce-background-overlay-color=\"#000000\" data-dce-background-image-url=\"https:\/\/zeromarketingwaste.com\/wp-content\/uploads\/2021\/11\/Lead-Aggregators.png\" class=\"elementor-section elementor-top-section elementor-element elementor-element-234fb6e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"234fb6e\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b75ea40\" data-id=\"b75ea40\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c6e50ca elementor-widget elementor-widget-heading\" data-id=\"c6e50ca\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.8.0 - 30-10-2022 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">Lead Aggregators: Three best practices to ensure quality leads instead of a spreadsheet of contacts<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f8afe51 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"f8afe51\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"https:\/\/calendly.com\/1leg\/vicsun?month=2021-10\" class=\"elementor-button-link elementor-button elementor-size-md\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Schedule a Conversation With Our Team<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c0c2340 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c0c2340\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-68bcf18\" data-id=\"68bcf18\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-89e8864 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"89e8864\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-54c1996\" data-id=\"54c1996\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4b35212 elementor-widget elementor-widget-text-editor\" data-id=\"4b35212\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.8.0 - 30-10-2022 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>To know how to best navigate your industry when purchasing lead lists, you must first have a sense of how lead aggregators operate. In our business, we have seen a number of lead aggregators\u2014primarily working in the home improvement industry. While they may position themselves with slight differences, most work in the same way: they create advertising and content using magazines, mailers, or websites that are owned by the lead aggregator company. These may appear to be reviews-oriented or purely informational. People interested will then sign up for updates or future content or respond to a specific offer or call-to-action. The company then will add their contact information to a list which they will sell to companies in the area where that person lives.<\/p><p>Typically, the higher the cost of the lead, the more likely that customer expressed interest in wanting to do a particular type of home remodeling project. They may even have information such as what kind of project that person is looking to start. If you are familiar with lead aggregators, you can probably predict the following:<\/p><p><strong>MYTH<\/strong> &#8211; Leads from aggregators provide lists of interested homeowners to home improvement companies so they can reach out to them about starting a project.<\/p><p><strong>REALITY<\/strong> &#8211; The list they are selling to you is also being sold to many other home improvement companies in your area. Likely, someone has already reached that person, the person is not interested in a project, or they have been getting non-stop phone calls from all your competitors and want to be left alone.<\/p><p>This isn\u2019t to say that a lead from these programs will never get you a sale. If they are selling you a list of 2000+ names, statistically there will be people on that list that are willing to engage with your company.<\/p><p>Here\u2019s the smart way to navigate the lead aggregator system:<\/p><ol><li>Check that there are no duplicate leads. ALWAYS have lead aggregators send you the list in an Excel format. Run a duplicate check on the phone numbers column. You do not have to pay for duplicate leads. Lead Aggregators have a system that will refund you if you can prove that they are double\/triple charging you for duplicate leads. Also, make sure to check for duplicates from past lists they have given you, as they will often use this method to try and \u201cfluff up\u201d their contact lists.<\/li><li>Check the list they gave you against leads you already have in your system. Many aggregators will give you the same contact information of clients that a different lead aggregator also has. If you can prove that a different lead aggregator has already given you this client\u2019s information at an earlier date, some lead aggregators will refund you for those.<\/li><li>Have someone in your company check that all phone numbers are both in your area and that the numbers are not disconnected. Every list we\u2019ve checked has at least one number that is not registered to the name listed on the lead. You can be refunded for leads like this as long as you have provided the lead aggregator with a list of your company\u2019s serviceable areas (by zip code is always best).<\/li><\/ol><p>There are many more tips we could list, but then you\u2019d be reading a full book. We\u2019ll close with saying that, on average, following the above three steps allowed us to save past clients $400 &#8211; $900 a month. If you use these tips, we want to hear about it! Let us know how it goes for you.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7806f6c\" data-id=\"7806f6c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-186e185 elementor-widget elementor-widget-heading\" data-id=\"186e185\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sign Up For <br>Tips & Tricks<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7c99603 elementor-widget elementor-widget-template\" data-id=\"7c99603\" data-element_type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"section\" data--id=\"0\" data-obj-id=\"0\" data-elementor-id=\"1197\" data-post-id=\"1286\" data-obj-id=\"1286\" class=\"elementor elementor-1197 dce-elementor-post-1286 e--0\">\n\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-142c298 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"142c298\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-31ff936\" data-id=\"31ff936\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b17f643 elementor-button-align-stretch elementor-widget elementor-widget-form\" data-id=\"b17f643\" data-element_type=\"widget\" data-settings=\"{&quot;button_width&quot;:&quot;50&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;dce_confirm_dialog_enabled&quot;:&quot;no&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;,&quot;label_icon_size&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;field_icon_size&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor-pro - v3.8.0 - 30-10-2022 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